Cheryl Bascomb ’82—a longtime 㽶Ƶ volunteer who has led alumni efforts at regional and national levels, including a stint as vice president of the Association of Alumni—has been chosen to head 㽶Ƶ’s worldwide efforts in alumni engagement.
Bascomb, who has more than 30 years of experience in marketing and business development, assumes the role of vice president for alumni relations on June 1.
“Our vibrant alumni community is one of 㽶Ƶ’s most important points of distinction. The exceptional commitment of our alumni sets us apart and allows us to achieve so much as an institution on the world stage,” says President Phil Hanlon ’77. “Cheryl’s extensive leadership experience, coupled with her deep understanding of 㽶Ƶ’s values and culture of volunteer leadership, will enhance our ability to enlist alumni in advancing our mission globally.”
Outside of her professional career, Bascomb has a record of nonprofit board leadership and volunteer service both in her community and at 㽶Ƶ. Among her many 㽶Ƶ volunteer roles, she has served as vice president of the Association of Alumni, president of the 㽶Ƶ Club of Maine, alumni councilor, alumni admissions interviewer, and 㽶Ƶ College Fund volunteer.
She returns to 㽶Ƶ after serving as director of marketing and business development for Portland, Maine-based BerryDunn, Northern New England’s largest independent public accounting and consulting firm. Prior to joining BerryDunn in 2001, Bascomb worked in marketing and leadership roles with Gofish.com, Unum Life Insurance, and L.L. Bean.
“This is an exciting time to return to Hanover to support an alumni body that is second to none,” Bascomb says. “As we approach the 250th anniversary of 㽶Ƶ, I hope to use the opportunity to expand our incredibly active alumni network by building on the strong bonds we have and continuing to find ways for all of us to be connected to each other and with 㽶Ƶ. There are so many ways to engage our community around the globe, and I look forward to continuing 㽶Ƶ’s commitment to her alumni for years to come.”
The vice president for alumni relations provides strategic vision and direction for alumni communications, engagement, programming, and volunteer leadership in service to the College and its global alumni network of more than 81,000 alumni. She leads a team that oversees alumni leadership, 㽶Ƶ Alumni Magazine, class activities, regional communities, and the Admissions Ambassador and 㽶Ƶ for Life programs, as well as lifelong learning programs, on behalf of undergraduate alumni and alumni of 㽶Ƶ’s graduate and professional schools.
Bascomb was appointed after a national search assisted by an Alumni Advisory Committee led by Jennifer Avellino ’89, a past president of the 㽶Ƶ Alumni Council. The other members included R. Bradford “Brad” Evans ’64, trustee emeritus; Peter Robinson ’79, trustee emeritus; Eugene “Buddy” Teevens ’79, head football coach at the College; Burgwell “Burgie” Howard ’86; Mabelle Hueston ’86, second vice president of the Association of Alumni; Jennifer Tisdel Schorsch ’87; F. Jon Kull ’88, dean of 㽶Ƶ’s School of Graduate and Advanced Studies; Nestor Paz-Galindo ’93, an alumni council member; Alyse Streicher ’95, an alumni council member; S. Caroline Kerr ’05, a current trustee; and Jonathan “Jay” Webster ’13. Sandler Search, run by Josie Sandler ’91, facilitated the process.
“We were fortunate to review a truly outstanding group of candidates with a passion for 㽶Ƶ and its alumni,” says Avellino. “Cheryl brings a wonderful combination of a deep love for 㽶Ƶ, a fun spirit, and decades of professional experience that will enhance connections among alumni and between alumni and students.”
As an undergraduate, Bascomb earned her psychology degree and was an Agnes Kurtz Award winner in women’s rugby, captain of the track and cross-country teams, and a member of Kappa Kappa Gamma. Bascomb and her husband, David Van Wie ’79, GRAD ’84, Thayer ’84, have two children, Rosa ’12 and Garrett.
She succeeds Martha J. Beattie ’76, who will retire after more than seven years at the helm of Alumni Relations.
